Communication, Marketing, and Sales

Enhance your analytical skills, decision-making, negotiation, and the implementation of effective actions in the fields of marketing, communication, and sales. In an increasingly global and digital world, these programs are tailored to today’s business landscape and place a strong emphasis on digital marketing and behavioral marketing strategies.

Accreditations

With three international accreditations – AMBA (Association of MBAs), AACSB and EFMD – Porto Business School is among the best business schools in Europe. In 2023, the school renewed its AMBA accreditation for another five years and obtained BGA (Business Graduates Association) accreditation, becoming the first Portuguese business school to achieve this recognition.