Management & Strategy

General Intensive Management Program

Gain the integrated management perspective that accelerates your performance.

next edition Nov 23, 2026
duration 50 hours
study mode In person or online
language Portuguese
investment €2,900
why this program?

Better decisions start with seeing the business as a whole

39%

 

of the core skills required of organizational staff are expected to change by 2030.

Analytical thinking, resilience, and leadership are among the skills most valued by organizations today, reinforcing the need for an integrated management perspective.

 

World Economic Forum, Future of Jobs Report 2025

what you will develop

Knowledge that translates into practice

Strategy and execution

 

Develop a strategic view of the business and connect long-term objectives with execution and current decision-making.

Finance and management control

 

Interpret financial information and use management control tools to monitor results and support decisions.

Marketing and people management

 

Strengthen customer orientation and develop people management and leadership practices that support team performance.

Supply chain management

 

Understand the supply chain as a critical dimension of competitiveness, operational efficiency, and an integrated view of the business.

Performance and personal energy

 

Apply principles of physiology and neuroscience to personal energy management to sustain performance and productivity throughout the day.

Artificial Intelligence

 

Explore the impact of Artificial Intelligence on management and reflect on its implications for decision-making and organizations.

why pbs?

4 reasons to choose this program

An integrated view in six days

 

Cover core areas of the business, from finance and strategy to people, marketing, and supply chain, in an intensive format designed to provide a broad update without an extended absence from work.

Executive experience in the classroom

 

Learn from faculty who combine academic expertise with experience in leadership, consulting, and executive responsibility across different contexts.

Sustained performance from the start

 

The Energize Your Time session applies principles of physiology and neuroscience to personal energy, with a focus on performance and productivity throughout the day.

AI in an executive context

 

The first day includes a networking dinner with Daniel Pereira, Guest Speaker, focused on the impact of Artificial Intelligence on Management.

expected impact

Outcomes that translate into value

For you

 

An integrated view of business management, from finance to people management, with application to your professional context.

 

Tested management models and tools, explored through methodologies focused on practical application.

 

A broader professional network, built with participants from different academic and professional backgrounds.

 

Greater confidence in navigating organizational complexity and making more effective management decisions.

For your organization

 

Solid management capabilities available immediately, with an impact on organizational competitiveness in the short, medium, and long term.

 

Managers with a stronger sense of belonging and greater ability to contribute to the organization’s strategic ambition.

 

Professionals better prepared to take on broader management responsibilities or roles of greater complexity.

Customize this program for your team

Contact our Corporate Solutions team

international recognition

Rankings that reinforce our results.

#35
Financial Times

Executive Education 2026 Worldwide

program structure

An integrated view of management, in 50 hours

— Energize Your Time2h · José Soares Pereira

Apply principles of physiology and neuroscience to personal energy management to sustain performance and productivity throughout the day.

— Global Economy for Managers4h · Fernando Teixeira dos Santos

Interpret key global economic trends and risks and understand their impact on management decisions.

— Networking Dinner: AI in ManagementDaniel Pereira · Guest Speaker

 

On the first day, take part in a networking dinner focused on the impact of Artificial Intelligence on Management.

— Strategic Planning and Execution8h · José Luís Alvim

Develop and execute strategic plans, connecting long-term vision with short-term action.

— Marketing for Managers8h · Luís Cardía

Apply marketing fundamentals to management decision-making beyond the commercial function.

— People Management8h · Cândida Santos

Develop people management and leadership practices that strengthen team performance and commitment.

— Supply Chain Management8h · Alcibíades Paulo Guedes

Understand supply chain management as a critical driver of competitiveness and operational efficiency.

— Financial Analysis and Reporting for Managers8h · Rui Couto Viana

Interpret financial statements and use financial information to support management decisions.

— Management Control and Performance Evaluation4h · Vasco Viana

Apply management control tools to monitor and evaluate organizational performance.

how you will learn

Immersive learning

Work through real business cases

 

Discuss cases brought into the classroom by faculty with business management and consulting experience, turning concepts into criteria for decision-making.

Learn from different backgrounds

 

Exchange experiences with participants from different industries and professional contexts, enriching learning through peer interaction.

Consolidate concepts through application

 

Combine structured faculty-led sessions with analysis, discussion, and the application of fundamental tools from different areas of management.

Faculty

  • José Soares

    José Soares

    Prof. Dr. José Soares Professor Catedrático de Fisiologia da Universidade do Porto Especialista com larga experiência na melhoria da performance em pessoas e equipas, seja em contexto do desporto de alto rendimento, seja em ambiente corporativo. Autor e co-autor de mais de 60 artigos científicos publicados em revistas internacionais “peer-reviewed” e autor de 5 livros. […]

  • Fernando Teixeira dos Santos

    Fernando Teixeira dos Santos

    Professor da Faculdade de Economia da Universidade do Porto, onde se licenciou em Economia em 1973, ano em que iniciou as suas funções docentes nesta faculdade. Aposentou-se em outubro de 2019. Doutorado em Economia (PhD) na Universidade da Carolina do Sul (Estados Unidos da América), Fernando Teixeira dos Santos foi Secretário de Estado do Tesouro […]

  • Luís Cardía

    Luís Cardía

    Licenciado em Medicina Dentária pela Faculdade de Medicina Dentária da Universidade do Porto (1992). MBA pelo Instituto Superior de Estudos Empresariais da Universidade do Porto – ISEEUP (1995). Mestre em Gestão de Empresas pela Escola de Gestão do Porto – EGP (2010). Doutorando em Ciências Empresariais, área de especialização em Marketing e Estratégia, na Faculdade […]

    LinkedIn — Luís Cardía
  • Cândida Santos

    Cândida Santos

    Consultora em Gestão de Pessoas e Cultura Organizacional, Professora e Diretora de Programas para Executivos na Porto Business School. Exerceu funções de Direção Executiva de Recursos Humanos no setor industrial e de serviços, no âmbito nacional e internacional, nomeadamente no Reino Unido e nos Estados Unidos. Foi docente na Faculdade de Economia e na Faculdade […]

    LinkedIn — Cândida Santos
  • Rui Couto Viana

    Rui Couto Viana

    É Professor da Universidade do Porto, na FEP e na PBS e consultor de empresas. É sócio de empresa familiar de Consultoria Económica e de Gestão, fundada em 1999, especializada em serviços às empresas nas áreas do Crescimento Estratégico, das Fusões e Aquisições, das Reestruturações Societárias e Organizacionais e do Desenho e Implementação de Sistemas […]

    LinkedIn — Rui Couto Viana
  • Vasco Viana

    Vasco Viana

    Doutorando do Programa de Doutoramento em Ciências Empresariais, da Faculdade de Economia do Porto.Licenciado em Economia pela FEP e MBA pelo ISEE-UP. Tem colaborado, desde 1990, como assistente convidado da FEP, nas cadeiras de Contabilidade de Custos, Contabilidade de Gestão e Informática de Gestão. Monitorizou também, vários cursos de formação profissional na área da Gestão. […]

  • Daniel Pereira
INVESTMENT & TERMS

Prepare your application

Admission is subject to availability, so we recommend submitting your application as early as possible.

  • early bird Early Bird
    Up to 1 month before the program starts
    €2,755 Savings of €145
  • last call Standard fee
    Up to 1 week before the program starts
    €2,900 Subject to availability
  1. Included in the program fee

     

    Course materials

    Lunches on full-day in-person training days

    Coffee breaks on in-person training days

    Networking dinner on the first day

    Access to parking facilities

    Certificate of completion

  2. Special conditions

     

    Porto Business School Alumni, University of Porto Alumni, and member companies benefit from special conditions.

     

    Contact the Admissions team for more information.

  3. Requirements

     

    Bachelor’s degree or higher.

     

    Exceptionally, applicants who do not meet this requirement may be considered, subject to assessment by the Admissions team.

    Contact Admissions
Admissions Team

Meet the Admissions team

Get answers to your questions, assess how the program fits your development path, and learn about the application process, calendar, investment, and next steps.

certificate of excellence

Build a path of continuous development

This program forms part of the Certificates of Excellence pathways in Management & Strategy and Finance & Management Control, which require a minimum of 90 hours of training to be completed within a maximum period of 24 months. To continue developing a cross-functional view of the business, we recommend the Management & Strategy pathway below.

  1. General Intensive Management Program

    Build an integrated view of the business, connecting finance, strategy, people, marketing, and supply chain.50 hours

  2. Strategic Planning

    Deepen your ability to formulate and execute strategy, connecting long-term priorities with action.24 hours

    View program
  3. AI Strategy for Executives

    Develop a strategic view of AI to evaluate opportunities, make decisions, and lead responsible adoption.24 hours

    View program
General Intensive Management Program

The next edition starts on November 23. Your decision starts now.

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