Faculty Member

Carmen Ruano

Biography

Carmen Ruano is Academic Director at European Sport Business School (ESBS) and a former elite athlete, combining a strong academic background with hands-on experience in high-performance sports environments.

She holds a PhD from the University of Alicante and has more than five years of experience in senior leadership roles within higher education, where she has led academic strategy, program development and faculty coordination in specialized sports management education.

Her professional profile is marked by a strong capacity for leadership, strategic thinking and project execution. Carmen is deeply committed to advancing education that bridges theory and practice, with a particular focus on sports management, leadership development and organizational performance in international contexts.

Drawing on both her academic rigor and industry insight, she specializes in the design of applied learning experiences that connect strategy, performance and organizational dynamics inside real sports organizations. Her work consistently emphasizes experiential learning, decision-making in complex environments and the development of future leaders for the global sports industry.

A firm believer in the power of teamwork, perseverance and continuous development, Carmen brings a collaborative and results-driven approach to academic leadership, inspiring professionals to grow, perform and lead with impact in high-performance settings.