Biography
PhD student in Tourism at EIDUS – Escuela Internacional de Doctorado, University of Seville Specialist degree in Tourism and Leisure from the IPP School of Hospitality and Tourism; Degree in Tourism from ISAG, Postgraduate degree in Marketing from IPAM. Complementary specializations in Macroeconomics, Coaching, Mindfulness, Leadership and Storytelling. University lecturer in tourism, marketing and events at IPCA’s ESHT and PBS. Owner and consultant at MAC Tourism & Marketing, where she coordinates various tourism business projects, particularly in the areas of marketing, accommodation and entertainment. Director and teacher of the professional tourism course at EPROMAT. Trainer and consultant for various public and private organizations in the areas of event management, tourism, entertainment, communication and marketing, such as CESAE, CECOA and IEFP. Specialist consultant for EPT-Tourism Engineering in the areas of public and private tourism planning, entertainment, investment, communication and marketing. She has coordinated various territorial development and tourism marketing plans for public and private entities. She was General Manager of Penafiel Activa, EEM, the company responsible for organizing the municipality’s public events, managing the swimming pools and the exhibition pavilion. She supported the management of corporate events at ETM Eventos.
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