Biography
Dr. Matteo Atti is a senior marketing and brand executive. A former manager at Gucci, Bottega Veneta and Paul Smith, Dr. Atti is the Global Chief Marketing Officer of VistaJet, global leader in private aviation, as well as an associate professor of luxury marketing in business schools across Europe and the U.S.
With over two decades of international experience, he has led brand transformation and innovation strategies for some of the world’s most iconic companies, including Nokia, blending creativity, technology and business growth.
As Global CMO of Vista Global Group, he drives brand leadership and differentiation across a portfolio of aviation services. His work has been recognized with multiple industry awards and featured in major media outlets such as The Wall Street Journal, Forbes, Robb Report and The New York Times.
Dr. Atti is also a Board Advisor at the World Media Group and the author of several publications on luxury, wine and gastronomy. At Porto Business School, he shares a forward-looking vision for branding, with a focus on customer experience, strategic growth and global impact.