Biography
Rui is a senior business leader with extensive experience in digital business and product management. Recently awarded “European Digital Leader of the Year” in 2020 by 34 Years, he was also nominated for CDO of the Year in 2021. Rui has been recognized as one of Europe’s most prominent leaders in digital business.
He combines digital expertise with a strong commercial, product, and operational background, having managed multimillion-dollar P&Ls and developed successful go-to-market product strategies. Rui holds a degree in Management Studies, an MBA in Strategy, and a postgraduate certificate in Disruptive Strategy from Harvard Business School. He is also a Ph.D. candidate focused on digital transformation.
Rui has broad international experience across multiple European countries and industries, including supply chain, retail, financial services, and manufacturing.