Disciplinas:
- BMB2_Learning Journey
- Building Meaningful Brands
- Capture VoC' Strategies
- Casos práticos - soluções, análises e debates
- Customer Experience in Today's Phygital World: Challenges to Meaningful Branding
- Experiência Omnicanal
- Jobs to be done
- Learning Journey_MEC2
- Meaning: A New Era of Brand Strategy
- Módulo 5: Conciliar a vida pessoal, individual e profissional no mesmo espaço
- Nudging for Good
- Pirâmide de Valor
- Ferramentas de Marketing para o Impacto Social
Programas:
- The Executive MBA
- Building Meaningful Brands
- Virtual Leadership
- Pirâmide de Valor
- Experiência Omnicanal
- Jobs To Be Done
- The Digital MBA
- Marketing e Economia Comportamental
- The International MBA