CEO & Co-Founder of Happyfact, living by the Buffer values and trailblazing in the web3 space. Pivoted from engineering satellites at VORSat, while studying at FEUP, to mastering the art of growth in the digital era, proving that a journey from outer space to cyberspace can be quite an adventure. With a knack for juggling substantial budgets and small ones with the same passion, while always focused on data and OKRs, navigated the business world with the precision of a rocket scientist—minus the actual rockets.
Down-to-earth and a a remote work evangelist (because who doesn't love to be productive in the place they love the most?), combines practicality with creativity. It's not just about the numbers; it’s about innovating, leading teams with a blend of humor and clear-sighted strategy. A foray into the world growth marketing, social media, blockchain and digital assets is more than just a professional pursuit—it's a testament to the belief in the transformative power of technology.
As a mentor in start-up accellerators and perpetual learner, dived into new challenges headfirst. Whether it’s tackling Data Science at MIT, working with Aveleda, Luis Onofre, Exclusible, PBS, or explaining blockchain in layman's terms. Leading marketing & growth as parte of the leadership team of the biggest portuguese project in the blockchain, or managing paid media for a projects with 20Million MoM. Doing it all with a characteristic grin.
The mission? To make the worlds of business, web3 and AI not just effective, but enjoyable. Believing that a well-timed joke can make complex tech topics a bit more relatable.
In essence, a human touch to the often-intimidating realm of innovation, web3 and corporate marketing, making the complex world of digital innovation a little less daunting and a lot more fun.