Digital Product Management | Porto Business School

Help your company win in your Marketplace

Eager to learn more?

In this programme I will:

Organisations will:

Produce organisational value through the access of new tools and models, improving the competitiveness of the company in a disruptive and transversal way across the entire organization;
Understand how to build and scale a digital product model that integrates into all the company's different digital product offerings;
Building a practical roadmap to maximize the chances of success of building a Digital Products Company.

See brochure

Following the life cycle of a product as a common thread, the programme will introduce the fundamental concepts of Lean Start-up, Business Models, Behavioral Economics, Strategy, Product Discovery and Execution.
What are the most common mistakes that agile companies still make in product development today? Get to know how to accelerate your organization's progression to success and how to get better results.

Financial Times 2022

European Business Schools Ranking (Exec. Educ.)

For anyone that wants to learn about Digital Product Development.
People that work in Digital Product Companies with the following positions:
- Directors of Business Units (Digital Product Company or someone that wants to );
- Heads of Department;
- Senior Executives;
- Level C of Medium and Large Companies;
- Managers working on projects with C-Suite sponsorships and with business teams in large companies;
- Managers interested in making a difference, using technology applied in the management process.
Experience in Management is mandatory. It does not require a technical background. The application will only be accepted after the approval of the Programme Directors.

“In this programme will teach how to accelerate your organization's progression to success and how to get better results.”

Ana Jogo Mendes Diretor do Programa
“You will learn how to solve some of the biggest challenges digital product companies face.”

Gerard Chiva Programme Director

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