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Business CommunicationPostgraduate Programme

Benefits
Why this programme?
Who is it for?
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Communicate efficiently and strategically in a highly sophisticated context

Benefits
Why this programme?
Who is it for?
Applications

Next Editions:

04 de Oct
2024

Duration

270 hours
Language

Portuguese
Place

Porto
International Week

Top Business School
Investment

6,900€

Want to find out more?

In this programme I will:

Develop an integrated vision of marketing. Update knowledge and practices in the area of institutional and commercial communication and, simultaneously, of internal, relational and digital communication.
Attend Master Classes taught by national and international lecturers, addressing topics such as Organisational Strategy and Communication, Design Thinking, Leadership, Data Mining or Digital Transformation.
Take part in the International Week at a world-leading business school.

More info

Why this Postgraduate Programme?

Curriculum designed to respond to the challenges of Communication, providing access to future trends in this area.
Strong practical component: practical works aimed at addressing the real situations and challenges faced by the participants.
#13 in the 2021 Eduniversal Best Masters ranking.
Programme offered by a world-class Business School.

FINANCIAL TIMES '23

European Business Schools Ranking [ExecEd]

Eduniversal Best Masters

Rankings

The Programme's Impact

“The vision and transmission of knowledge are crucial for someone who needs to deal with multiple issues: press relations, protocol, event organisation or the management of digital platforms.”
“I must highlight the great asset that is the creation of a high-quality network in this postgraduate programme, which stands out for the sharing of experiences and knowledge among people from different professional areas.”
“It was quick and easy for me to make a choice once I decided to return to the "academic world": both thanks to the incredible image of the Porto Business School and to the curricular plan of the Postgraduate programme, which is challenging and original.”

Eduardo Pamplona

Comm. and Image Director | U.Porto Rectoryo

Ana Marta Torres

Marketing Assistant | Bateye, Lda

Rita Silva

Account Executive & HR Consultant | Aon Portugal

For whom?

Marketing Managers;
Designers;
Middle managers with commercial experience;
SME managers with responsibilities in the marketing area;
Product managers;
Public relations;
Media professionals;
Account managers.

Embark on this journey

Diploma

Students who pass all the subjects will be awarded a Postgraduate Diploma in Business Communication from the Porto Business School, U.Porto.

In accordance with the Regulations of the University of Porto, the Postgraduate programme in Business Communication gives those who complete it 45 ECTS (European Credit Transfer System) credits in the area of Business Sciences.

Module 1

OCT-DEC'24

Module 2

JAN-MAR-25

Module 3

APR-JUN-25

International Experience

A unique learning opportunity!

By attending this postgraduate programme you will have the possibility to participate in our International Week.

Porto Business School has established partnerships with some of the best business schools in the world, enabling you to visit them for an immersive learning, and networking experience.

Optional module.
Please contact us for more information.

Amélia Brandão Programme Director

“Access to the most current knowledge in this field and future trends in communication.”

Ready to go exploring with us?

To embark on this journey, you must have a university degree.

In exceptional cases, applicants without a university degree may be admitted upon assessment of their academic curriculum and professional experience.

Applications for Postgraduate programmes are submitted online. Submitting the application form entails a non-refundable cost of €25.

Prepare your application. What you will need:

Curriculum Vitae
Photo
Graduate Certificate
Motivation letter (explaining your motivations for attending the programme and the goals you intend to achieve).

Applicant selection is the sole responsibility of Programme Directors.

Taking in account the period we are facing, the programme can be attended online. (live stream)

Application stages

1st phase until the 24th of May
(early bird fee) 6.100€*

2nd phase until the 20th of September | 6.900€
500 euros in the moment of the application / 6100 euros divided in three in the beginning of each term.

These amounts cover lectures and study materials.

You will receive a 2% discount if you pay your fees in full upon enrolment.

Applications must be submitted electronically, in Portuguese, via the online application platform. Applicant selection is the sole responsibility of Programme Directors.

*€500 upon enrolment / €1,800 at the start of each term

Scholarships
Discover the scholarships we offer for candidates applying to our Postgraduate programmes. Contact us and address any doubts that may arise.

Commercial Discounts
Companies partnering with the Porto Business School and their staff, members of the Porto Business School Alumni and former students of the University of Porto are eligible for special offers. Please contact us for more information.
The Porto Business School has also signed agreements with various financial institutions in order to obtain funding for the programmes it offers. For more information, please contact us.

Want to learn more?

Contact Us

Phone: +351 226 153 270

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Contacts
INF.&RESOURCES CENTRE
Unibuddy

Open Executive Programmes

Beatriz Cruz

+351 930 413 874

bfcruz@pbs.up.pt
MBAs

Angelique Garcia

+351 930 459 788

agarcia@pbs.up.pt
Postgraduate Education

António Santos

+351 932 004 784

asantos@pbs.up.pt
Companies

empresas@pbs.up.pt